Promotional Product Ideas

Every employee remembers and celebrates their hiring dates. It is the career equivalent of a birthday. Employers recognizing the work anniversaries of their employees signify a great management. Treating an employee’s work anniversary as an achievement and special occasion can have a positive effect not only on the concerned employee but also on the company as a whole. According to the 2014 Mood Tracker Fall Report, 94% of employees like getting recognized for accomplishments at work. While milestones may not drive happiness, for 50% of employees, milestones is a time to re-evaluate commitment to a company. Recognizing an employee anniversary can...

While your aim is to retain and maintain existing accounts, it is also important to generate new leads and build new accounts. Customers are the keys to success of a business. There are different tools that you can use for generating new leads and transforming them into new accounts. While some may opt for the traditional way, such as the billboards or the newspaper advertisements, promotional products like imprinted toys and games offers an affordable alternative. Let us take a look at the different ways toys and games with logo can help you generate new accounts for your business. PROVIDE CONTACT...

When the word “marketing” is mentioned, the first thing that comes to mind is promotions and advertising. The main goal is to attract new customers and retain the current ones. While the goal remains the same, the method has changed over the years. The concept of marketing has already gone beyond selling items. Nowadays, one of the newest methods of marketing is sponsorship. Sponsorship is defined as a cash or in kind support for an activity with the objective of achieving a specified business goal. The IEG Complete Guide to Sponsorship states, “Sponsorship should not be confused with advertising. Advertising...

In the age of the Internet, online stores have become a hype. With the rise of e-commerce platforms such as Shopify, eBay, and Amazon, online stores have sprouted here and there. Online stores give shoppers the benefit of shopping for items they need without having to leave the comforts of their computers or laptops. Shopping platforms have allowed customers to shop for products, place an order, and pay for the item in one sitting. However, a recent study revealed that more consumers still prefer buying in a physical store than online. The Omnichannel Shopping Preference Study revealed that 90 percent of...

Planning for a trade show can be stressful. It may mean sleepless nights planning and worrying about your finances. While the stress can be one of the reasons that will stop you from taking part in them, the potential of your brand getting mileage and recognition from such an event is something you cannot simply ignore. Think of the number of decision makers you will meet face-to-face. Trade shows are one of the most effective ways you can increase awareness for your brand and market your products or services to your target market. It can deliver huge return of investment...