Promotional Product Ideas

Happy and motivated employees translate to more productivity and profitability for your business. Conversely, unmotivated and disengaged workers can have a negative impact on your company. According to a study by Gallup, disengaged employees cost companies $300 billion in lost productivity. The Hay Group revealed that companies spend $166,000 for every disengaged employee in 2016. With these statistics in mind, management should make it a point to keep their employees motivated. Imprinted wearables can be effective as a motivational tool. Here are tips you can consider for motivating your employees using imprinted wearables with logo. UNDERSTAND THAT EVERYONE IS MOTIVATED...

While businesses pay attention to acquiring new customers, one cannot deny the role of current customers in the growth of your business. According to Bain & Company, increasing customer retention by 5% will result to a 75% boost in profitability. Statistics from the Gartner Group revealed that 80% of a company’s future revenue will come from just 20% of existing customers. It only goes to show that retaining customers should be at the core of your marketing strategy rather than focusing on getting new customers. Promotional products like clocks, calendars, & planners with logo can be an effective tool for...

In the dawn of the Internet and platforms like eBay, Amazon, and Shopify, one would think that brick & mortar stores would become a non-factor. Online shopping is far more convenient as it gives you the option to avoid long queues when buying and paying for merchandise like office accessories with logo. The truth of the matter is that having a physical store still matters for businesses. There are still many factors that can drive customers to brick and mortar stores. In fact, 61% of consumers still shop in-store as opposed to only 31% online.  Aside from that, 40% of...

Corporate social responsibility is the new marketing strategy. Traditional marketing may not be enough to gain the attention of potential customers. The new breed of clients wants businesses to be socially responsible before they make a decision to buy. If they want to gain new customers, management must look for a charitable institution to support. If you already employ corporate social responsibility, you need to promote your not-for-profit. Using promotional products like imprinted automotive accessories can be a great tool for getting the word out about your non-profit. Here are some tips on how to promote your non-profit campaign using...